DAPP industry overview in July: the heat is rising, with about 1.4 million independent users every day

2021 year 7 This month once again proved the exciting and rapid pace of development of the decentralized application industry . The rise of games to earn money , And high-value non homogenous tokens （NFT） The establishment of collections , It promotes the development of the whole industry . However , Decentralized Finance （DeFi） The competition continues to heat up , Part of the reason is the emergence of Multi Chain paradigm .

The blockchain industry seems to be moving from 5 Recovered from the downward trend since the collapse of cryptocurrency in June . Since the beginning of this month , The prices of bitcoin and ether have risen respectively 18% and 17%. The same trend occurred in dapp field , Only in 7 month , Every day 140 More than 10000 independent users participate in . This is more than 6 Month by month 23.72%.

last year , In the so-called DeFi Summer of the year , We see thousands of users involved in DeFi field . Some people started their blockchain journey , Experience the benefits of enhanced decentralized Finance , These include attractive mobile mining and innovative products , Such as Aave Flash loan . This year, , There is no doubt that is NFT and dapp Game fever . 

Playing profitable games shocked the whole industry , And quickly become a trend . With low transaction costs and high scalability ,Ronin、WAX and BSC Equal chain is some of the most commonly used in the world dapp The location of . Besides , image Axie Infinity The success story of economic growth in the Philippines may be a key factor in the widespread adoption of the game .

On the other hand ,NFT The collection will not be forgotten .CryptoPunks and Bored Ape Yacht Club （BAYC)） This collection of blue chip avatars has become NFT Established reference for . The trend of reserve price just shows , Head portrait NFT Will become a unit of value in the near future . Besides , The additional utility of these collections is attracting communities in unprecedented ways .

Last ,DeFi The field is becoming more stable . Competition for multiple agreements continues to heat up . With Aave and Sushi etc. dapp Expand its functions beyond Ethereum , The Multi Chain paradigm is in full swing . With Polygon Of QuickSwap And other newer projects are quickly adopted , It's not surprising to see organic growth in this field .

source ：DappRadar

Catalog

Important points

Industry Overview

Playing profitable Games brings a subversive revolution （Axie,Alien Worlds）

BSC Development in games

NFT Continue to flourish

Virtual land sales in the metauniverse ！

NFTs Major events in the field

Deepen understanding DeFi Competition in the field

Multi chain analysis

Conclusion

Important points

Only in 7 month ,dapp The domain has registered more than 140 Million daily independent users ; More than last month 23.72%. 

BSC Is the most used blockchain ,7 The number of independent users exceeded 658,000;WAX With 336,000 In second place , Ethereum is now 105,000 In third place .

Axie Become the most valuable... Ever NFT Collection , Trading volume exceeds 8.3 Billion dollars ; Only in 7 Month produces 6 Billion dollars .

BSC There's a game of making money on the Internet ;Cryptoblades Have more than 316,000 An independent user , At the same time, more than 430 Ten thousand dollars of trading volume .

Top Ethereum NFT collection （CryptoPunks、Meebits、VeeFriends and Bored Apes） Still increasing ; The total increased by about 250%.

Virtual lands between different metauniverses increase their value ;A Sandbox Land to 863,000 Sold in dollars , And a few Axie The transaction price of land exceeds 50 Thousands of dollars .

OpenSea The market is valued at 15 Billion dollars , Coca Cola and Decentraland cooperation .

Ethereum exceeds 800 $ TVL stay DeFi Stay ahead of the competition , More than last month 23%.

PancakeSwap Still the most used of all protocols dapp,7 The number of users exceeded 200 ten thousand , The trading volume reaches 220 Billion dollars ;Twitter Fans over 100 ten thousand .

QuickSwap yes Polygon The most used on dapp, Its DEX attracted 135,000 An independent user , At the same time, more than 50 Billion dollars of trading volume .

Industry Overview

The blockchain industry continues to show signs of increased demand . High activity is recurring .NFT With record sales and increasing NFT The number of holders broke the previous bad mouthing .DeFi Areas also show signs of growth . The most representative DeFi dapps Increasing its TVL, This is a key indicator for understanding this area .

However , The most encouraging thing is the game field , In this field , Making money through games dapp Is providing a huge driving force for the industry . Now it seems , The traditional game mode is changing . Players around the world are realizing the benefits of the in-game mechanism provided by blockchain games .

Whether through observation DeFi、NFT Or the game , This field is growing exponentially , At the same time, its use is also increasing significantly . The whole industry is about to move towards the stage of large-scale use .

Playing profitable Games brings a subversive revolution

Playing earn games is creating its own microeconomics . Last month, , We issued a special report , To emphasize the Axie Great success has been achieved . Despite some technical problems , As a result, thousands of players cannot access the game platform , But this game not only maintains a huge amount of usage , And it's still growing dramatically .

7 month ,Axie Become the most valuable... Ever NFT Collection , More than 8.3 Billion dollars . This one is based on Ronin The game of 7 It hit a new high in January , Trading volume exceeds 6 Billion dollars . This is stronger than the already strong 6 The month grew 453%, Impressive .

source ：Token Terminal

Such a huge sales volume is also consistent with their rapid growth in social media channels . Last month, , The game in Twitter and Discord The number of fans on the website exceeded 70 ten thousand , This positive trend continues . Besides , According to the Token Terminal call ,AXS Governance token help Axie stay 7 Month created more than the whole Ethereum 、BSC And more revenue from bitcoin blockchain .

although Axie The great success of has dominated most of the headlines , But others who play games to earn money dapp The achievements can not be ignored . for example ,Alien Worlds and Upland, Their use is also increasing .7 month , be based on WAX The number of independent wallets of the game has reached 904,000 individual , This indicator has increased 32.06%. as for Upland, Usage is also increasing .EOS The game is registered 151,000 A separate wallet , Than 6 Month by month 17%. 

Games where players can get higher returns are becoming the mainstream , Especially in emerging economies . The trend of making money from games is changing our understanding of games . Players begin to pay a small fee to unlock special functions , Switch to daily rewards through their actions in the game . With the continuous development of blockchain to seek a better user experience , Mass use may come faster than ever .

BSC Development in games

In this year ,BSC It has become one of the top blockchains in the industry . Coin security intelligent chain network is the most commonly used protocol in the industry ,7 On average, there are more than 75 Million independent users .

BSC To some extent, it mainly depends on DeFi dapps and NFT Has achieved its current success , But in recent weeks , The game has made greater progress . In this month , some BSC The game has achieved milestone progress in important indicators .

source ：DappRadar

CryptoBlades It's a game to play and earn money , Now it has become second only to PancakeSwap The second most commonly used dapp. This battle game attracted... On its first day 58 Million independent users , At the same time 5,000 More than million transactions have created 9,200 More than $million in revenue . Usage has increased over last month 12,000%. The game supports traditional combat mechanisms , Players can spend SKILL（CryptoBlade Native token of ） To improve their soldiers . Besides ,SKILL stay 7 month 24 The day has come to 187.07 The dollar's all-time high . In this month ,SKILL The value of has increased by about 6,900%.

source ：Coincecko

Another game that performed better than expected dapp yes My DeFi Pet. The number of daily independent users of this virtual pet game has increased month on month 660%. It will DeFi Collection combined with reproductive skills , To improve the overall condition of pets , To get a higher reward .My Defi Pet stay 7 Month attracted 172,000 An independent user , In this process 5,400 More than $million in trading volume .

As the game continues to grow , We need to continue to monitor the above dapp. Take advantage of low cost and high scalability ,BSC Hope to copy in DeFi The success of the project .

NFT Continue to flourish

In the last few months , Some people and the media are talking about NFT The field is about to show a downward trend . Now? , This negative trend not only did not appear , And on the contrary .NFT The phenomenon has reached an unimaginable level a few months ago .

As a whole , Only in 7 month ,NFT Sales in the field have exceeded 12 Billion dollars . except Axie Infinity Outside , about 80% From Ethereum's primary and secondary markets . although FLOW Of NBA Top Shot and WAX Of Alien Worlds Are the two projects with the largest trading volume , However, the largest share of transaction volume still occurs in Ethereum .

source ：DappRadar and Coingecko

CryptoPunks、Meebits and BAYC And other mature projects continue to bring high returns to the holders . With the sharp increase of market demand , The reserve prices of these products continue to rise .

Encrypted punk and Meebits Our trading volume is growing in an impressive way .Punks The trading volume of the series is 1.254 Billion dollars , Than 6 The month grew 576%.Meebits The trading volume of 1,470 Thousands of dollars , Than 6 The month grew 305%. Although these two collections seem to be cooling down , But the market is not yet saturated .

source ：DappRadar

One side , Celebrities from different industries become Punks and Apes Our latest buyer , Added value to already established communities . stay 7 End of month , We see right NFT The first large-scale investment in , Three arrows capital （Three Arrows Capital） Bought thousands of Ether Collection of , Mainly focus on Ethereum based NFT Punks and Art Blocks.

When existing projects continue to flourish , Investors are trying to embark on the next upward project . Whether by creating new projects or buying directly in the secondary market , Ethereum projects are on the rise .Royal Society of Players and Stoner Cats When the collection is sold out in a few minutes . The latter attracts so many users , So that the whole Ethereum network collapsed due to the fuel price war in the mining process .7 month 23 Japan ,Mila Kunis To launch the Stoner Cats Sold out in a few minutes , Thousands of ethers were spent in the transaction costs .

Because there are dozens of... Every month NFT Series launch , It's important to know as much about a project as possible before buying . Besides art itself , The team 、 Community and add-on functions are often factors that make a project successful in the long term .

Virtual land sales in the metauniverse ！

In the virtual world driven by blockchain , Players can build a game experience and even monetize it , This trend is also rising . Such as this month NFT As shown in the sales ranking , The sales of digital land are considerable .

The Sandbox It has become a virtual home for many projects in the blockchain industry . When creating a digital experience , Virtual land to well-known dapp Or personal well-known land is very critical , because , The appreciation of these lands is predictable .

source : DappRadar

although The Sandbox、Decentraland and Upland In the blockchain driven virtual world , But there are several other projects aimed at integrating virtual land in the near future . for example Axie Infinity.Axie In game mining reward mechanism will be added to the game mechanism . therefore , The virtual land in the genesis plot is becoming more and more popular .

In the near future , There will be more meta cosmic cooperation , And more like Aavegotch Such project support benefits from owning virtual land , It can be expected that digital real estate will be in NFT Secure its value in the trading market .

NFTs Major events in the field

In recent months ,NFTs It has gradually become one of the main driving forces of the industry . Only in 7 month , Ethereum's leading NFT market OpenSea It came into being. 1.675 Billion dollars in sales , This is an increase over previous months 101%.

As for NFT A significant increase in demand , The latest market valuation seems to be in line with this trend . Two weeks ago ,OpenSea financing 1 Billion dollars , Estimated to be 15 Billion dollars . With Polygon Integration with other blockchains such as Qian'an , This number may rise .

On the other hand , Coca Cola, one of the world's most Collectible brands, announced its first NFT series . In the process , Red brand NFT stay OpenSea Auction , raised 217ETH about 543,750 dollar . The collection also contains a variety of collectibles inspired by Coca Cola , Including in Decentraland Unique custom wearable props worn inside .

source : OpenSea

Deepen understanding DeFi Competition in the field

indeed , stay 7 month , The industry is mainly composed of NFT And the game field . However , There is no reason to ignore DeFi Bright performance in the field .

Overall speaking ,DeFi Another month of growth in its most important project . Despite the limitations of high fuel cost and low scalability , but dapps And its underlying protocols are also actively looking for ways to provide users with better products to improve their experience . This further leads to higher utilization , And then growth .

Just TVL for , Ethereum still dominates . The main reason is Uniswap、Aave、Compound and Curve Occupy TVL 44.16% Share . at present , Ethereum owns 836 $ TVL, Of the whole industry 70% above . Compared with the previous month , This data implements 23% The growth of . Compared with Ethereum's price , In Ethereum TVL It's also growing . stay 7 month ,ETH On the rise , increased 17%.

source : DappRadar、DeFistation、Defillama

BSC stay TVL Performance is second only to Ethereum . The Qian'an blockchain is in TVL More than a 210 Billion dollars , An increase over last month 7.63%. Most of its value comes from PancakeSwap DEX Driven .PancakeSwap As the most used of all protocols dapp Maintain a leading position , Only in 7 There are more than 200 Million independent users . The dapp There are 80.8 $ TVL, More than last month 16.28%. Besides , according to LunarCrash The data of ,PancakeSwap stay Twitter The number of users on has exceeded 100 ten thousand , At the same time, social participation users have exceeded 400 ten thousand .

source : DappRadar、DeFistation、Defillama

PancakeSwap Of TVL The dominant position is slightly lower than that in previous periods .dapp Current share BSC TVL Close to 38%. On the other hand ,Venus and Alpaca Finance stay TVL Rapid growth in .Venus Of TVL Current share BSC TVL Close to 15%, exceed 31.5 Billion dollars , rose 25%. and Alpaca Finance At present 15.8 $ TVL, Occupy BSC TVL Of 7.25%.

Polygon Of TVL Rank third . Value is 45.5 Billion dollars , rose 8.38%.Polygon 65% The above TVL come from Aave、Curve and Sushi, They all make full use of the Multi Chain paradigm . On the other hand ,Polygon Of QuickSwap Is one of the most used dapp. The decentralized exchange is in 7 The month attracted more than 161,000 An independent user , rose 11.83%. Besides ,QuickSwap It also produced 45.3 Billion dollars of trading volume .

source : Coingecko、Defillama

about Polygon Come on , Compared with the previous month ,Matic The price of has gone down 9%. since 6 Since the month , The number of users on the chain has increased 24%, It promotes the realization of the network 17% The growth of .

DeFi The industry is undergoing an important change . The structure of Ethereum limits its expandable potential to some extent . With Tezos and Terra Wait for the blockchain to enter DeFi The world , More users and better experience will benefit the whole industry .

Besides ,DeFi Also looking for a way to connect with traditional finance . Those recognized financial institutions are passing ETF（ Exchange traded funds ） Get into DeFi field . Although industry regulation is still a major obstacle to the development of decentralized financial industry , but DeFi The industry is still promising .

Multi chain analysis

Although at present DeFi The outlook seems to be in the growth stage , But behind the internal growth is driven by many factors . One of them is the Multi Chain paradigm , It can achieve the same function in a cheaper and more scalable blockchain .

for example , Just TVL for , Leading DeFi dapp Aave Has reached the 129.2 Billion dollars . by comparison ,The ghost dapp Of TVL More than last month 2.7 dollar . although Aave Agreement 85% The lock volume of is locked in Ethereum , But compared with the growth in Ethereum 33.5%, stay Polygon in Aave Of TVL increased 43.2%.

source : DappRadar、Defillama

Another benefit from trading across multiple chains dapp yes Curve. In Ethereum and Polygon On , As an automatic market maker (AMM) Of Curve Of TVL The total amount exceeds 75.7 Billion dollars . It's like Aave equally ,Curve Of TVL Month on month growth of nearly 11%. although Curve Of 93% Locked in Ethereum , however , It's still there Polygon Of TVL Implemented in the 21.39% The growth of .

The multi chain model seems to be developing . At first , Some are hosted on the Ethereum blockchain dapp Just expand its services to Polygon Or on the coin security smart chain , But lately Apeswap and Paraswap etc. DeFi dapp Decide to extend to multiple blockchains , A more integrated ecosystem may be in the future for DeFi The development of .

Conclusion

As I said before ,“play-to-earn” Business model games are creating their own microeconomics .Axie Infinity The huge impact is in other blockchains “play-to-earn” Types of games provide a direction for success . With the excellent performance provided by coin an intelligent energy chain , as well as Polygon The latest series of attractive games in the blockchain （ Such as Aavegotchi and MegaCryptoPolis）, so to speak —— game 、DeFi and NFT Has become a dapp Ecosystem “ Three swordsmen ”.

Games dapp rely on “play-to-earn” The mechanism has become the focus of attention , but NFT Nor did it fall behind . Blue chip collections still maintain their proud status . Pixel projects on Ethereum always interact with the community , In most cases, the effect is even better than expected . With NFT New investment models have emerged in the field , For example, the entry of venture capital and large-scale user purchase NFT,NFT There still seems to be a lot of room for growth in the field . How the industry treats Ether Respond to potential fluctuations in prices , It's worth monitoring .

Last ,DeFi The future looks promising . front 3 The growth of large blockchain proves that ： Although most of the focus is on NFT And games , but DeFi There is still much room for growth . With the important update of other blockchains such as Ethereum and wave field , Its prospects seem clearer , We look forward to more new opportunities for product diversification , Maybe there are new ways to create passive income .

To make a long story short , The industry looks as competitive as ever , And shows signs of increased demand in its most important areas . Several projects are creating positive experiences and new ways of investment across different vertical areas . With the continuous development of blockchain industry , We seem to be one step closer to the goal of large-scale adoption .